Facebook might refer more traffic to news websites than Google these days. But any digital marketer ignores Google’s search engine at their peril.

Yet there are still many that are oblivious as to how Google’s Pagerank works. Is this video I…

Content is reasserting itself as King, the Search Engine Optimisation industry is moving into the ‘content’ business, a domain Public Relations – who specialise in ‘earned’ media – previously saw as theirs. That was the conclusion of a talk /…

It’s almost trite to say that you need to be found and ranked highly by Google. Search Engine Optimisation (SEO) is very important. Many of even the slowest moving parts of the traditional media and marketing sectors industries, like PR and…

Since fellow RAAKonteur Wessel wrote his post about PR, advertising and the new roles in communication, and David Meerman Scott’s penned his thought-provoking Is it time for companies to hire a Social Media Administrator, we can now officially add social media administrating to the list of services we offer…